A Captcha Alternative

On last week’s 350 Third podcast, Anders and I talked a lot about the evils of Captcha (shameless plug).  It’s a technology idea whose time has come and gone.  I hate it, as does most of the civilized world.  It’s remarkable that we put up with inferior, outdated ideas as long as we do.

Anyway, we talked about using better technology to solve this problem, and also talked about ways to turn the problem into a business that advertisers could use for real engagement with potential customers.

I did some poking around this week and found this company working on alternative.  Are You a Human is doing some interesting things.  They are working on many of the ideas we discussed.  I am going to start using them everywhere that I might have previously used Captcha and see how it goes.