Untechnical Founder? No Such Thing

“There is no such thing as a startup that isn’t a technology startup” – Mike Schneider, CEO of First.io

Whether your company sells shoes, on-demand custom fabric, vinyl subscriptions, or leads for real estate agents like First.io, there’s development of technology in your future. If you’re not leveraging technology, then there’s little chance you’ll survive.

I spend a lot of time talking about the issues that untechnical founders face , but what Mike helped me to see is that the title simply isn’t accurate.

There is no such thing as an untechnical startup founder.

It’s only a question of degree of in-depth technical skill. What most people mean when they say they’re an untechnical founder is that they’re not a developer. That’s not the same as being untechnical.

I’m going to stop using that term, which means I have to find something better.